International
E-Waste Day – 14th October 2024

Be part of The Great Cable Challenge and join the millions taking one small action to make a big difference.

drawer full of old tangled cables

Where to recycle

Join The Great Cable Challenge for International E-Waste Day!

We’ve all got one of ‘those’ drawers, filled with broken chargers and unused cables. According to our latest research, in the UK we bin or stash away 627 million cables – enough to go to the moon AND BACK!

But did you know those cables are full of precious copper which, if recycled, could meet the UK’s growing demand of copper needed in our green future?! And with copper becoming more scarce, demand soaring, and the detrimental environmental and social impacts of mining for raw materials – how can we all help? The solution is surprisingly simple; harness what we already have.

Enter The Great Cable Challenge! – a UK-wide challenge to recycle 1 million cables to mark International E-Waste Day. If 1 million of us all recycled one cable, we could save at least 5,000kg of copper from going to waste.

So bag up your old cables – or any old electricals in your ‘drawer of doom’! – ready to recycle this October. 

Why are we talking about cables?

And why the copper in those cables is so important

cross-section of electrical cables containing value metals such as copper

Cables are full of copper

Cables –  including any electrical with a plug, battery or cable – contain some of the planet’s most precious and finite resources, like copper. Copper is a material essential in everyday things that we take for granted – such as our phones, our transport, clean energy, lifesaving medical equipment and our green future.

Two light skinned people holding a cardboard box full of old electrical items against a pink background.

But we’re currently wasting it

We hold onto or throw more cables than any other electrical item. The average UK home is holding onto an average of 15 cables and bins a further eight, that could be recycled into something new instead. Our latest research found there’s enough copper inside unwanted and binned electricals to fulfil the UK’s annual demand for copper!

3D scan of a USB C cable

Copper is infinitely recyclable

Copper can be recycled over and over and over without losing any of it’s strength. The copper in your old penny could be as old as ancient Egyptians! And recycled copper is actually better for the planet too, as it means we don’t have to mine for new ‘virgin’ copper.

a light skinned hand holding a plug in the air, dark skinned hand holding a battery up in the air a light skinned hand holding a mass of cables up in the air all on a pink background

How can you get involved…

Start sorting your cables, ready to recycle this October – we suggest a bag to put them in as you go! If you are from an organisation and want to take part, download our Great Cable Toolkit or take a look at our FAQs for more information.

Download the toolkit

Who’s involved in International E-Waste Day?

Recycle Your Electricals' brand mascot HypnoCat holding ball of cables with header text reading 'Your old cables deserve better, you wiiiill set them free'

DID YOU KNOW?

Recycling our old electricals could power clean energy

The Royal Society of Chemistry found that we need 347,000 tonnes of copper to build wind turbines and solar panels for our 2030 targets – and we currently don’t have enough.

A third of this could be produced from the electricals that we’re currently throwing away and holding onto in our homes. Let’s save precious copper from going to waste – dig out your old, unwanted electricals and find your local recycling point!

Where to recycle your electricals